Integrated Marketing

Beautifully designed strategies and campaigns

GO 1-2-1 WITH YOUR CUSTOMERS

We create data driven, multi-channel marketing strategies and campaigns, beautifully designed and executed that engage your audience and also enable direct 1-2-1 communication with your target customers.

MARKETING STRATEGY

iGoDirect's multichannel approach to loyalty and customer experience ensures that you reach the right customers at every touchpoint in their journey with your brand. From program design to analytics, communications planning, and brand experience, we are committed to delivering marketing solutions that retain customers, drive incremental profits, and create stronger engagement between customers and your brand.

DATA ANALYTICS & INSIGHTS

We were doing big data, before it was 'big data'. So we're rather passionate about data driven marketing. Uncover hidden opportunities for quick, profitable wins; build long term relationships that are relevant to your customer all driven by hard data fact. From data mining and quality assessments to reporting, visibility and insight, our data team tap the opportunities in your customer data making it a valuable asset to your business.

Creative Design

We know the who, what and the when. But how about the look? Our design team build upon the data driven brief to create beautiful campaigns and activities that are designed to deliver your pre-defined marketing goals. From email marketing, web design, microsites and social to direct mail pieces that prove print isn't dead, our design team complete the fully integrated offering of iGoDirect. It's smart, and it looks good.

MULTI-LEVEL COMMUNICATION

With marketing channel options growing everyday choosing the right one for your target audience is essential to the success of your strategy and marketing efforts. Our fully integrated approach allows us to tailor content by channel and demographic, delivering greater reach to your campaigns than ever before.

 

EMAIL MARKETING

In terms of total lifetime value, email marketing proves to be a higher driver than any other channel.

MICROSITES

We develop campaign specific microsites that deliver customer experiences that are engaging and profitable.

PERSONALISED URLS

Our tech team can provide you with personalised URLs for your customer facing messaging.

SMS

The immediacy of SMS in the mobile landscape should not be forgotten.

MOBILE APPLICATIONS

We offer bespoke app development to foster genuine customer interaction with your brand.

DIRECT MAIL

There is definitely still a place for smartly designed, personalised direct mail and we do it well.

SOCIAL MEDIA

Our digital teams have a wealth of knowledge across all the social media channels.

PRINT & FULFILMENT

Maximise your budget with our in-house print and mail fulfilment expertise.

POWER UP YOUR STRATEGY TODAY!

Our team of experts, equipped with our exclusive Australian spending data, are your secret weapon against your competitors, so get in touch and see how we can help.