The iGoDirect Group offers an unparalleled 360º suite of marketing, insights & promotions services. Whether you’re looking to change behaviour, enhance loyalty or incentivise your customers, our innovative solutions unlock valuable insights for more informed business decisions and have driven hugely successful outcomes for many of Australia’s leading brands.
We solve problems though our strategic use of data insight to build customer focused journeys that engage with your brand across all relevant channels and touch points. It's smart.
Smart ideas need to be executed flawlessly. By combining innovation, creativity and technology we deliver multi-channel campaigns and activities that maximise customer value and engage more of your prospects.
Since we started out in 1999 in Melbourne we have been at the forefront of direct marketing and the evolving digital landscape. Our experienced specialist team offer our clients a fully integrated perspective on their marketing, from traditional direct mail right across the digital channels of email, web, and Social Media.
iGoDirect – a smarter way to marketing success.
Established in 1999 iGoDirect has a wealth of experience in both direct mail and digital marketing. Leveraging both old and new technologies we offer our clients a fully integrated marketing service like no other.
Our in house team of marketing specialists cover everything you need to plan, develop and execute your marketing goals. From data analysis, campaign management, reporting and design right through to printing and mail fulfilment – we have you covered.
Bring us a brief, or a target and we’ll get started on creating the campaign you’ve always dreamed of.
We’ll conduct a promotional check-up and evaluate risk factors against 30+ years of Australian campaign data.
We’ll discuss findings and advice on how the promotion can be made stronger.
During, and after, have access to next-level reporting: not just the data, but actionable insights to continually improve results.
"I have been fortunate to have been guided by iGoDirect in growing our Donor Database and developing our Strategic Fundraising Direction. By using Targeted Acquisition Methodologies, iGoDirect have enabled us to achieve up to 15% response rates in our Acquisition Campaigns."
"As Loyalty Manager of our Retail Program, I have been working with iGoDirect for over 3 years. Their innovative & entrepreneurial solution-focused approach sets them apart from any other supplier I have encountered. Since working with us they have increased our retailer participation rates and customer loyalty significantly."
"The reactivation program has been a success for us. It has given some of our customers a gentle reminder and in return they have come and spent money…and continue to do so. As the figures show, the program pays for itself, so why wouldn’t you!!!